The magical breeze
Christmas is always a magical moment to engage emotionally with visitors and shoppers, to express the identity of each luxury shopping mall.
L’Avenue wanted to offer a more artistic vision of Christmas with a unique story of “magical breeze” that could flow and swirl all around the mall, created by 3 distinctive artists, with 3 different sensitivities.
Enchantment all over from outdoor to indoor, basement and ground floor.