WeChat photo contest and prize-giving ceremony
A program which engages people’s heart means more for L’Avenue than a game simply to entertain itscustomers. It is a genuine desire and commitment to nurture a community sharing values of altruism and sincere commitment for a better world.
The jury select the best ones in between thousands of photos competing in the “Four Legged Friends” WeChat photo contest to showcase their caring relationship with their dog companion. It is successful event that attracted visitors not only from the Hongqiao neighbourhood but also the whole Shanghai area. Supported by one of the Shanghai dog rescues TA Shanghai and several sponsors including Ricoh, Canil and WowMeow.