PopSquare, the first AI enabled mobile boutique-cart. PopSquare is a revolutionary Online-to-Offline (O2O) boutique-cart that enables brands to promote and sell products in the offline world with a cost-effective solution while understanding customers’ behaviours and preferences more deeply through the AI software embedded into the cart.
Appeared first during Vivatch in April 2019, it was used to promote the brand Cabaia, at one of the Unibail-Rodamco-Westfield (URW) shopping centers in Paris, makes it one of the very first AI-driven pop up experiences in Europe.
Other successful cases using PopSquare services and unique features to engage younger consumers, include Canadian beauty brand Urban Juve in Hong Kong, tech brand Netgear in China and healthcare brands P&G in Korea.